THE SUPPORT I WISH I HAD WHEN I STARTED
personal brand tips and how-tos for ceo moms (with babies at home)
BRANDINGβ βCANVA TIPS βPERSONAL BRANDβ βINSTAGRAMβ βWEBSITE TIPSβ βPODCASTSFEATURED POST:What Is Eldest Daughter Energy (and How Does It Show Up in Your Business)?
Every eldest daughter runs on a slightly different flavor of doing-it-all energy. Find out which type you areβso you can stop burning out + start building a business that actually fits your vibe (even if you're actually the middle child)
How to Choose Brand Photos From Your Shoot
Not sure which brand photos to use on your website and social? Hereβs how a brand designer approaches photo selection β what to look for, how to sort your gallery, the 5 shots every personal brand needs, and a full checklist.
Everything You Need to Show Up Online This Week
The personal brand starter pack for CEO moms β 7 things to set up first, in the order that actually makes sense. Covers brand kit, Instagram bio, content templates, batching, and more. Free resources included.
How to Write an Instagram Bio That Actually Converts
Your Instagram bio has 3 seconds and 150 characters to convert. Hereβs a 4-line framework for writing a personal brand bio that actually works β with examples, a before/after, and a checklist to audit yours today.
Canva vs. Hiring a Designer: When to DIY and When to Actually Invest
Not sure whether to use Canva or hire a brand designer? Hereβs the honest breakdown for CEO moms running online businesses β when DIY is the smart move, when itβs holding you back, and a quick checklist to figure out where you actually are.
How to Batch a Month of Instagram Content in One Nap Time
Learn how to batch a month of Instagram content in three short work sessions β built for busy moms who canβt afford a 4-hour content day. Includes a step-by-step process, monthly checklist, and free Canva templates.
What to Post on Instagram This Week (When You Have Absolutely No Ideas)
No Instagram ideas this week? Here are 10+ real post ideas for CEO moms organized by energy level β from low-effort camera roll posts to high-performing monthly recaps. Plus free Canva templates to make them fast.
How to Create a Canva Brand Kit (So Your Instagram Actually Looks Like You)
Not sure how to set up a Canva brand kit? This step-by-step guide walks CEO moms through colors, fonts, and logos β so every Instagram post looks intentional without starting over every time.
How to Create a Cohesive Instagram Grid Without Starting Over Every Month
Learn how to build a cohesive Instagram grid that looks intentional every month β without starting from scratch. Step-by-step system for CEO moms including color strategy, content categories, and free Canva templates.
5 Instagram Post Types That Actually Build Trust (and How to Make Them in Canva)
Not sure what to post on Instagram? These 5 post types build real trust with your audience β and convert followers into clients. Includes free Canva templates for CEO moms and personal brands.
Squarespace SEO for Beginners (a Simple Setup Guide) β
New to Squarespace SEO? This beginner-friendly guide walks moms through simple SEO setup steps to improve visibility and grow trafficβwithout overwhelm.
7 Questions to Ask Before Hiring a Web Designer β
Thinking about hiring a web designer? Ask these 7 essential questions to avoid mistakes and choose the right fit for your personal brand or service-based business.
How to Switch From Squarespace to Showit (in just 4 steps) β
Thinking about switching from Squarespace to Showit? This guide breaks down when to switch, how to migrate, and the best options for moms and personal brands.
The 5 Perks of a Private Podcast for Personal Brands
Curious about private podcasts? Learn why personal brands are using private audio to build trust, grow email lists, and connect without algorithms.
How Often Should You Blog for SEO? β
Wondering how often you should blog for SEO? This mom-friendly guide explains why one high-quality blog per month can drive sustainable growth without burnout.
Showit vs Squarespace for Motherhood Brands β
Trying to choose between Showit and Squarespace? This mom-friendly guide breaks down pros, cons, SEO, and growthβplus when to switch platforms.
Pinned Post Ideas for Personal Brands on Instagram β
Not sure what to pin on Instagram? Learn the 3 pinned posts every personal brand needs to turn profile visits into clientsβespecially for moms in business.
Threads vs Instagram for Moms in Biz (which grows faster?)β
Trying to choose between Threads and Instagram as a busy mom? This breakdown compares time, reach, and capacityβplus how to grow without burning out.
How to Show Up in Business When Life Feels Too Hard
Creative moms and entrepreneurs share how they keep showing up in business, life, and motherhoodβeven when everything feels hard. Listen and feel less alone.
If What Not to Wear Can Rebrand, So Can Youβ
Thinking about a business rebrand? Learn why authentic branding matters, what What Not to Wear can teach us about business makeovers, and the key questions to ask before rebranding.
Instagram or Website First? Hereβs What I Recommendβ
Wondering if you should start with Instagram or build your website first? Hereβs a designerβs honest take on what works best (and why it depends on you).
π§ RATHER LISTEN? CHECK OUT THE PROOF OF LIFE PODCAST
Free Canva Carousel Templates, an Instagram Stories Challenge and my Daily 5-minute Podcast Episodes for when sh*t feels really hard as a mom in business.
Stuff your free brand goodie bag to help you show up, stand out and get through hard sh*t on instagram today.
Bestsellers from the Template Shop
EASY TO EDIT + QUICK TO LAUNCH SHOWIT WEBSITE TEMPLATES MADE FOR MOMS IN BUSINESS
These website templates are efficient af - delivering all the pages you need, and none of the fluff you donβt. Also supporting you through the toughest times: writing copy and choosing cute images, so you can make the most of each crucial naptime work sesh.
48+ IG CANVA TEMPLATESINSTAGRAM TEMPLATES TO GET YOUR POSTS OUT QUICKLY
The Perfect Set of Instagram Templates was created to completely transform your instagram grid + stories strategy overnight (and free-up all those hours you wasted tinkering in canva). Complete with my branding set-up and one-button customization tutorial.
WHILE YOUβRE HEREβ¦ Treat yoβself to a (free) subscription to my zero sales, weekly newsletter that all the girls are loving.
Looking for a super fun, majorly helpful, zero sales (seriously, none. nada. zilch) weekly email that feels more like getting that much-anticipated debrief text from your girlfriend? Youβve found it. Welcome to Nothinβ Fancy Friday emails.
