BREAKING NEWS—

workaholics grinding in a cubicle are no longer cool. neither are moms feeling stuck at home with a dream but no follow-through.

Which is why I went all-in on this solopreneur gig...
I was both of these.

YOUR GO-TO GIRL IF YOU'RE THEIR GO-TO GIRL.

YOUR GO-TO GIRL IF YOU'RE THEIR GO-TO GIRL.

MEET YOUR BRAND BESTIE

✽

MEET YOUR BRAND BESTIE ✽

Mama to two girls, love a ‘grammable meal, probably watching The Office or eating ramen, addicted to passport stamps, boutique hotels and homemade oat milk lattes.

I WENT ROGUE ON CORPORATE AMERICA.

As I held my newborn daughter, I read the email that said I was being let-go from my cozy corporate job and moved into a contractor role with no benefits and no guarantee of work. Yikes.

It was at that moment I had to make a choice: either start the job hunt on indeed or launch a website.

Two days later, I had built a Squarespace site, loosely defined some offers and a very rough idea of a dream client.

My business looks nothing like it did then, nor should it. I dive into this evolution further here.

LISTEN in

▶  THE POWER OF SHOWING UP

Tori shares her story of leaving corporate to pursue entrepreneurship full-time, how she creates boundaries as a working mom, the power of showing up & listening to your audience, and more on the Jo Show.

▶ MADE FOR MOTHERS

Tori fearlessly prioritizes herself and her needs, avoiding losing herself in motherhood. Instead, she embraces support from her village without any guilt, ensuring the well-being of herself and her family. Our chat delves into finding alignment in your personal brand, the joy of authentic representation (no fake or staged vibes!), the powerful connection potential of Instagram stories, and more.

▶ COMING SOON: BLOOMING IN MOTHERHOOD

Tori is interviewed by Molly on the Blooming in Motherhood podcast.Coming early 2024.

If you like—

boutique hotels, a good laugh, fancy little drinks, mom friends and wellness + mindset work.

JUST SO YOU KNOW: around here, most zoom calls include the kids.

CRAFTING PERFECTLY YOU PERSONAL BRANDS FOR FOUNDERS WHO WANT TO BE THEIR INDUSTRY’S NEXT BIG THING.

Personal branding, web design, and social media templates made (with love and strategy) by an entrepreneur who just *gets* the cold coffee, nap time grind.

Grab your FREE RESOURCES to help you stand out on instagram today.

Personal Brand Guide, Instagram Grid Planner Template, and How to Explode your Email List with a Lead Magnet.

 
(FREE) UNSOLICITED ADVICE & ROM-COM REFERENCES

Read the Nothin’ Fancy Friday email archive and binge my biz insider tips that are *almost* as good a read as your latest spicy fantasy novel.

 
THE PERFECT SET OF INSTAGRAM TEMPLATES

Make content creation the easiest part of your day (seriously) with these 48+ reel covers, story templates, carousel templates, and more.

 
DELICIOUS, WARM LIGHTROOM PRESETS

Ever wished you could straight up swipe my photography style? Now you can! I use these presets every single day, and I’ll never get sick of how effortlessly cool they make me look.